Have you got an ‘Elevator Pitch’ ?
Have you ever heard of the terminology ‘Elevator Pitch’? An elevator pitch is a brief, persuasive ‘pitch’ for your business, lasting less than 30 seconds, and being interesting, succinct, and hopefully memorable. We believe, it never does any harm to revisit the basics, don’t start…
Theory X and Theory Y
Understanding People’s Motivations What do you think motivates your people to come to work each morning? Do you believe that they get great satisfaction from their work and take pride in doing the best possible job? Or do you think that they see work as a burden,…
Seven Steps to Growth
If only 50% of new businesses survive more than five years and only one-third make it to 10 years, what’s the one thing you could do to ensure your company is sustainable? The answer is to create a growth strategy for your business. But a…