Helping Hawke’s Bay Businesses Grow, Perform and Thrive

Hawke’s Bay is a region shaped by fertile plains, proud primary producers, and a thriving food and wine sector — from the vineyards and orchards of the Heretaunga Plains and Havelock North, to the port, export and service businesses of Napier and Hastings, to coastal operators and tourism ventures around Cape Kidnappers and the Mahia coast.
At Prime Strategies, we work alongside Hawke’s Bay business owners who want to take control of their numbers, their people, and their future.

We understand what makes this region distinct, the horticultural and viticultural expertise, the warm, sun‑rich climate, and the strong connection between rural production and regional towns. Our local advisors combine national experience with Hawke’s Bay insight to deliver outcomes that matter most: profit, performance, and peace of mind.

What We Do

We help Hawke’s Bay SMEs from primary producers, engineering workshops, builders, tradespeople, and processors to hospitality, tourism, and professional services to:

• Build stronger, more profitable business models
• Improve cashflow, pricing, and margins
• Develop teams that perform with purpose
• Create sustainable systems and processes
• Plan for growth, succession, or exit

Whether you run a vineyard, an orchard business, a food processing operation, a tourism service, or a local professional firm, we’ll guide you with clear strategies, practical tools, and accountability that deliver measurable change.

Why Work With Us?

You don’t need more theory, you need a plan, a partner, and progress.
Our Hawke’s Bay advisors are hands‑on business people who’ve built and run businesses themselves across agriculture, food and beverage, hospitality and services. We bring practical experience, local networks and a proven process that helps you:

• Understand your numbers
• Make better business decisions
• Focus on what creates real value
• Regain control and confidence as a business owner

Local Insight, National Strength With Prime Strategies’ national network behind you and local expertise on the ground, you’ll have strategic guidance tailored to Hawke’s Bay realities from managing seasonal cashflow in primary production to scaling tourism and export operations.

We’re proud to support businesses throughout: Napier • Hastings • Havelock North • Waipawa • Waipukurau • Wairoa • Gisborne • Central Hawke’s Bay and the wider region.

Let’s Talk

If you’re ready to take your Hawke’s Bay business to the next level, let’s start with a conversation. We’ll sit down, understand your goals, and build a practical plan to get you there — step by step.

What Prime Stategies Clients Say

  • “There is considerable benefit to having an advisor working alongside you in your screen business. They can help you bring together a vision, strategy and plan and then work through this step by step with you to see it realised. They are an external voice while always putting your best interests first.”

    Julia Parnell
    Notable Pictures

  • “This was a challenge that you were both up for and up to from my perspective. I genuinely appreciate your time and perspectives that have helped me move forward personally and with the business.

    I absolutely acknowledge that it’s a great process and one that does help drive a business forward. The focus on mine and my partners personal goals at the start was primo and the monthly management meetings were good.

    Having your weekly agenda, discussion points and action items was very helpful to keep moving forward. Your documented lists were great to review. Your personal integrity and energy is a tonic and your encouragement too has been so very valuable to help me shift from the place I was at.”

    Kirsty
    Salon Owner & Wholesaler